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Contact

Email is the fastest way to reach us.

Tell us what you are working on and what is in the way. If we are the right fit, we will say how we would approach it and what it would cost. If not, we will tell you that too, and point you at whoever is.

Getting started

How this really works

  1. Tell us what’s in the way

    Send a few lines about the problem: what is failing, who is asking, and any deadline you are working toward.

  2. Have a conversation

    We talk for forty-five minutes, at no charge. You get a straight read on whether the work is worth doing and whether we are the right fit.

  3. Agree on the work

    If we move ahead, you receive a short written scope with clear deliverables and a fixed fee.

Experience & credentials

Sandi C. Stroud, ENP

Public safety, location data, and product leadership, from local GIS and emergency preparedness to statewide NG9-1-1 programs and technology development.

View LinkedIn profile

Career

Professional experience

2026 – present

Founder and Principal

Ground Truth Advisors
  • Advisory work across NG9-1-1, GIS, emergency communications, AI, and public safety technology for 911 authorities and public safety technology companies.
  • Built and launched Ground Truth, an AI tool that checks claims about 9-1-1 regulation against 47 CFR Part 9 and NENA, ATIS, and IETF standards, and returns each finding with its citation.
  • Building NG9-1-1 and GIS tracking and planning SaaS tools that feature AI analysis.
2026

Vice President of Public Safety

INDIGITAL (Communications Venture Corp)
  • Launched the INGEO incubator, pairing automated GIS validation with next-generation core services, and oversaw product managers during incubation.
  • Developed market analyses, business cases, and go-to-market plans covering procurements across 26 states.
  • Led an enterprise AI rollout and built five internal AI tools to reduce manual work; designed proposal workflows using generative AI and agentic tools.
2024 – 2026

Division Director, Public Safety

1Spatial
  • Set division strategy, operating targets, and performance metrics with the CEO.
  • Co-developed and directed Interop Address across product, engineering, and field teams; owned SaaS pricing and secured availability through state IT services and GSA master contracts.
  • Used customer discovery with state and local 911 authorities to shape the roadmap; defined a 911 data-management pilot and negotiated partner and reseller relationships.
2020 – 2024

State 911 Program Manager

Minnesota Department of Public Safety
  • Led the statewide transition from legacy 911 to end-state i3 NG9-1-1 across all 104 PSAPs.
  • Administered a $65 million 911-fee budget and nine active software and services contracts, including statewide ESInet procurement and oversight.
  • Led a team of ten and coordinated with state, county, tribal, and telecommunications stakeholders.
2019 – 2020

Division Director

Minnesota Geospatial Information Office (MnGeo)
  • Directed statewide GIS validation and aggregation supporting NG9-1-1 call routing. Built a master data management system enabling 74 county, city, tribal, and state contributors to validate their data and track conformance over time.
  • Led 23 technical staff and coordinated data contributions, training, and remediation across local and tribal governments.
2014 – 2019

Associate Vice President

Michael Baker International, DATAMARK
  • Grew the organization’s first technology incubator from one person to 32 on a $9 million annual budget, with full profit-and-loss responsibility.
  • Launched three SaaS GIS applications from concept to market, overseeing product managers. Led project management, product development, and business development; prepared national rollout plans and reported to executive leadership.

Applied work

Projects & publications

Article · September 2026

Who Owns the LIS?

How federal rules assign responsibility for the Location Information Server in NG9-1-1, and what that means for carriers, MLTS operators, and 911 authorities.

Read the article

Public reference · Ground Truth Advisors

NG9-1-1 & GIS glossary

A searchable glossary of NG9-1-1, GIS, and 911 terms, each with its sources.

Browse the glossary

URISA workshop · Co-author and instructor

Emergency preparedness for the GIS professional

Co-authored and taught a half-day workshop preparing GIS professionals to support emergency management and public safety operations, including planning for their own involvement in emergency response.

Workshop listing and instructors (PDF)

Baltimore Regional GIS Committee · Baltimore Metropolitan Council

Regional addressing data initiative

Worked on regional integration of locally maintained address points and street centerlines, helping neighboring jurisdictions share consistent location data for public safety and planning.

BMC regional program background (PDF)

Beaufort County, South Carolina

Fire and EMS assessment

Served as a GIS subject-matter expert for a comprehensive, focused assessment of fire and EMS services through ICMA.

Case study · Co-author

Public-private partnership for statewide GIS data

Co-authored the technical portion of the case study and prepared its mapping examples.

2009 – 2010

Maryland Public Safety GIS work session

Led work toward a seamless, cross-jurisdictional communication platform for local, state, and federal emergency management and public safety, with attention to GIS staffing, coordination, and service delivery.

2008 – 2009

Maryland pandemic flu simulation exercise

Participated in a pandemic influenza exercise with the CDC and Maryland Emergency Management Agency, using geospatial analysis to support response planning and resource allocation.

Sharing the work

Standards, teaching & service

Standards & collaboration

  • Co-chair, NENA RFP Considerations Document committee.
  • Contributor to NG9-1-1 GIS data submission and data stewardship standards.
  • Co-leader of Minnesota 988/911 interoperability efforts, including the SAMHSA Policy Academy and resulting strategic plan.

Teaching & presentations

Education

Planning & geospatial analysis

2006 – 2007

Catonsville Community College

Geospatial Analysis coursework

AutoCAD, introductory and advanced GIS, remote sensing and GPS, databases, database management, and SQL.

Professional development

Emergency management training

  • ICS-400
    Advanced ICS
  • IS-450
    Emergency Preparedness for Federal Employees
  • IS-808
    Emergency Support Function (ESF) #8 – Public Health and Medical Services
  • ICS-300
    Intermediate ICS for Expanding Incidents
  • IS-457
    Introduction to Continuity of Operations
  • ICS-100
    Introduction to Incident Command System
  • ICS-700
    National Incident Management System (NIMS), An Introduction
  • IS-800
    National Response Framework, An Introduction

Course resources: FEMA ICS introduction · FEMA NIMS training information